Company: Xylem Dewatering Solutions
Description: Series of ads to promote Godwin and Flygt products.
Role: Designed ads and worked with copy writer on content. Directed and planned the photo shoot for the mine quarry photograph for the ad on the right.
Process: Collaborated with sales and product managers in order to set the stage for the photo shoot, then worked together with a photographer to complete this task. Then designed the ad with the content provided.
The ad to the left was an existing image provided by corporate and I designed the ad based on the content provided.
Staged this photo shoot on site, goal was to show our 24/7 rental solutions and services in a waster water bypass application.
Success: Both ads were back covers of magazines, which drove awareness of the Xylem brand and the advertised products.
Won Advertising Excellence Award in WaterWorld magazine. “In recognition of outstanding overall readership, as compared to all other advertisements in WaterWorld October 2013.”
– Architectural Glass Magazine Ads –
Design Portfolio 